Senior Marketing Manager
Lightfox Games is seeking an experienced Marketing Professional to join our Seattle, WA based team to help launch and grow fun and exciting new games. Our team requires someone who thrives on being at the center of a fast-paced organization with decision-making ability to continue propelling its growth.
We are looking to build an organization of high talent individuals operating in small teams with high levels of ownership. The ideal candidate will play a critical role in the growth and community development of the company’s games.
Lightfox Way of Working: Lightfox has a mixed Hybrid/Remote environment, working on a West Coast time schedule. We have a Seattle-based team, with some employees going to an office downtown a few days a week, and some fully remote. We understand each person’s circumstances may be unique and will work with you to explore possible options.
Responsibilities
As the Senior Marketing Manager, you’ll be responsible for owning the community and marketing strategy for released and unreleased titles. The ideal candidate has experience in games with a strong marketing background and a deep understanding of community and content strategy.
Develop and execute innovative marketing campaigns for LFG titles, including brand, PR, community, and advertising
Define and execute impactful social media and community growth strategies for games
Own, develop, and drive a social media content calendar
Foster, grow, and manage our community outreach, developing the ground-floor relationships with our players to create fans for life
Create Creative Briefs and oversee the creation of content, including copy and video, to be used across marketing channels
Identify and pursue opportunities for featuring, coordinating with Head of Product to maintain a featuring roadmap for partners
Act as the liaison between external parties (such as marketing agencies, content creators, and influencers) and stakeholders at the company
Track performance of marketing channels and share results with the broader team
Manage the Community Support Team
Skill Set
If you’re an outgoing, self-motivated, and experienced marketing professional, you might be the right fit as our Senior Marketing Manager. The ideal person is someone who has built a following around a game or one of their own. Ideally, you write well, present well, and have demonstrable marketing, community, and management experience.
Organizational and project planning skills, running multiple projects, liaising with internal and external partners
Self-starter with proven ability to work both in a team setting, as well as independently to contribute to the company’s growth and success
Solid understanding of mobile games and free-to-play mechanics
Excellent verbal and written communication skills with a portfolio of published professional work; ideally in a variety of mediums including long-form and social media
A passion for gaming, esports, or lifestyle brands
Qualifications
5+ years of marketing experience, preferably for a game or consumer product
Bachelor’s degree in a relevant field or equivalent in-role experience
Bring or willingness to develop an expertise of the social mobile games space
On-camera or content creation experience a plus
As an early member of our team, we are looking for passionate people to help us build a great games company. We’re building a culture that honors the games industry: We want to have fun and create entertaining and compelling experiences for our players in a collaborative and low-pressure game development environment.
Lightfox Games is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability. Join us!
Does it sound like a fit? Get in touch: careers@lightfoxgames.com